How a 35th anniversary turned over 1,050 meals.

Last December while I was busy trying to wrap up the end of the year marketing projects, I received a heartfelt email from one of our partners Matt Jacobs, Dos Coyotes’ Marketing Director. I could hear immediately that what he was proposing wasn’t just a marketing campaign.

On January 5, both of the Dos Coyotes Folsom locations would be hosting a one-day anniversary celebration, offering their signature Border Chicken Burrito for $5—the same price it launched at in 1991. To unlock this special price, customers had to donate $2 or more, with all proceeds going directly to Twin Lakes Food Bank.

When I spoke with Matt, I could hear the genuine desire to give back. As we talked, it became clear that their 35th anniversary celebration wasn’t about profit or publicity. In fact, they weren’t really planning on making any money on the burritos that day. This was about using their milestone to make a meaningful impact in the community, and in our case, to support Twin Lakes Food Bank.

For those of you who might not know, Dos Coyotes has been a quiet, steadfast partner of ours for years. Often behind the scenes, they’ve donated their time, food, and resources to help us serve our neighbors. Their generosity doesn’t always make the headlines, but it makes a difference every single day.

Thanks to the generosity of Dos Coyotes, their team, and the amazing local community, we’re thrilled to share that their contribution provided the equivalent of 1,050 meals for our hungry neighbors.

Hearing Bobby Coyote’s story—from finishing his first restaurant by hand, to growing Dos Coyotes into a Northern California favorite known for sourcing great ingredients, treating people well, and staying rooted in their community, is a philosophy that aligns perfectly with what we do here. Just as Dos Coyotes thoughtfully sources their ingredients, we partner with volunteers, donors, and the community to grow our own garden produce and source healthier food donations for our guests.

This anniversary celebration wasn’t just about burritos—it was about generosity, community, and care. Dos Coyotes and everyone who donated showed us what happens when businesses and individuals come together for a common purpose: nourishment, hope, and real impact—one meal at a time.